How Much Does An Event Planner Cost?
If you’re planning a wedding, corporate event, or private celebration in East Tennessee, one of the first questions you probably have is: how much does an event planner cost?
The answer depends on the type of event, the level of support you need, and the overall scope of your plans. Most event planning services typically fall into three main categories.
Full-Service Planning
Full-service planning is the most comprehensive option. For weddings and large-scale events, planners often charge either a flat fee or a percentage of the overall event budget, most commonly between 10–20%.
This level of service includes everything from budget development and vendor selection to design guidance, contract oversight, and complete event-day management. It’s ideal for clients who want professional support from start to finish.
Partial Planning
Partial planning is designed for clients who have already secured a venue or a few vendors but want expert guidance moving forward. Pricing is typically structured as a flat fee based on how much assistance is needed.
This option works well for couples who have started planning their wedding or event but need help refining details, managing logistics, and finalizing timelines.
Day-Of or Month-Of Coordination
Coordination services are generally the most affordable option. Rather than guiding the full planning process, the planner steps in closer to the event date to confirm vendor details, build a detailed timeline, and oversee execution.
For many Knoxville weddings and corporate events, this ensures the host can focus on guests rather than managing logistics.
What Impacts the Cost?
Several factors influence how much you’ll invest:
Guest count
Venue complexity
Number of vendors
Event duration
Design and rental needs
A smaller gathering at a straightforward venue will require less coordination than a large wedding or event with extensive décor, rentals, and multiple vendors. Seasonal demand in our area, especially during spring and fall, can also increase planning intensity.
Is Hiring a Planner Worth It?
For many clients, the value goes beyond aesthetics. An event planner manages contracts, payment schedules, vendor communication, timelines, and contingency planning. That level of organization reduces stress and often prevents costly mistakes.
Some planners charge a percentage of the budget, while others offer flat-fee packages. Many also provide coordination-only options if you don’t need full-service planning.
Ultimately, hiring an event planner is about clarity and confidence. Whether you’re hosting a wedding overlooking the mountains of East Tennessee or planning a corporate event downtown, professional guidance can make the process smoother and the experience more enjoyable.
